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Red Bull Announces Name Change

By raccars Published

Fresh off winning the drivers’ title in Brazil, Red Bull Racing has announced it will change its name for the 2013 season to Infiniti Red Bull Racing. The name change is more than just that, as Infiniti will also become the company’s technical partner – providing batteries and energy technologies.

It’s a big step, but with Red Bull’s continued success it seems a perfect match to help the Infiniti brand grow across the globe. Whether Red Bull will continue its dominance in 2013 is unknown, but we wouldn’t like betting against them and Adrian Newey.

Terry Steeden, Communications Manager for Infiniti UK, said "We had always hoped that the relationship would go from strength to strength since 2011 and the past two seasons have gone very well for both Red Bull and Infiniti."

So everyone seems happy – let’s hope it stays that way for both parties!

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