RAC Cars News

#WeLoveCars

How CES 2015 Became A Motor Show

By raccars Published

Image Source

January's Consumer Electronics Show 2015, held in Las Vegas, is not supposed to be a motor show in the traditional sense, but this year it was hard to escape the cars at CES.

Along with the likes of LG, Samsung and Sony this year, were Audi, BMW and Mercedes-Benz, with cars that can do far more than take you from A to B. These cars are connected. They are small, technological marvels in their own right.

The situation has been a long time coming. Eight years ago, Ford was the first auto maker to take its cars to the Consumer Electronics Show, where the main response was bemusement. Since then, the auto industry has caught on to the benefits of joining up with the world of computer technology in dramatic style.

The revolution was largely driven by the need for autonomous driving technology. Once the idea was mooted, all the big players had to be in on the game. Development is now at the stage where driverless cars are moving from the realms of science fiction film fantasy, to serious, real world commercial status. This year, Mercedes-Benz introduced its F 015 concept in autonomous driving. This was a vision of a car as a living room or office space. We're unlikely to see anything like it in production for another decade yet, but that's more to do with a cultural shift than lack of technology.

Driverless cars are all but ready to go - the legislation is what needs to catch up. Audi was another name showing off its autonomous driving concept at the show, and the industry is hoping that this kind of publicity will speed up the process.

BMW circumvented this issue by focusing on one small but seriously practical application for autonomous driving technology: car parking. It showed an i3 that could put an end to parking knocks and scrapes - surely the holy grail of drivers everywhere!

All of the above is only possible thanks to the mutually beneficial collaboration between the auto and tech industries. Self parking and driving cars rely utterly upon smartphone and smartwatch interfacing, upon lasers, cameras, sensors etc.

Their across the board implementation is still a long way off but what CES 2015 showed is how these features are starting to become applicable to real life, and how technology and cars are now forever linked.

Looking to Buy?
Search for cars